High-end gadgets were used in the film, designed by the Indian Institutes of Technology (IIT), while teams from the National Institute of Fashion Technology (NIFT) created the costumes and looks of the characters. Reports claimed that Jiiva underwent special training at Mansuria Kung Fu YMCA, Nandanam, Chennai, the same place where he had trained in Kung-Fu for a few years before venturing into movies. His next project was Mysskin's Mugamoodi (2012), the first ever Tamil superhero movie. Malathi Rangarajan of The Hindu stated, "As for Jiiva, you give him characters with scope and he delivers".
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The movie received highly positive reviews and became a blockbuster. At the cost of 550 million (INR), it was one of the most expensive films to be made at that point, and was released on Pongal in 622 screens worldwide. Jiiva reprised the role of Sharman Joshi in the Tamil version as Sevarkodi Senthil and starred alongside Vijay, and Srikanth. Shankar's comedy-drama Nanban (a remake of the Bollywood blockbuster 3 Idiots). In fact, in Rowthiram, his agility in action sequences is very impressive." įrom the sets of Nanban (2012), (from left to right) Srikanth, Jiiva and Vijay His next films were Rowthiram (2011), directed by Gokul, and Vandhaan Vendraan (2011) by R. Rediff stated that his role as Ashwin in Ko was a "cake-walk for Jiiva: he's had a ball with the camera, clicking shots in almost impossible situations and making sure his trademark effervescence is present at all times", while Sify said that "with this performance he was going to be a force to reckon with in Tamil cinema". Anand's political thriller Ko (2011) with Karthika Nair as the lead-role actress and Piaa Bajpai in a supporting role. His next film was Singam Puli (2011), where he played dual roles, following which K. In 2010, he signed up with Super Good Films for a movie titled Kacheri Arambam, which was described as entertaing, action-packed and comical by various news channels ( Behindwoods, Indiaglitz, IANS) In 2009, Jiiva experienced major commercial success with Director Rajesh's maiden venture, Siva Manasula Sakthi (2009), opposite Anuya, still hailed as one of the best romantic comedies of all time and has since become a cult rom-com in the Tamil film industry. 2009–2014: Commercial Success and Critical acclaim Īmong his releases in the 2000s, Jiiva garnered the most appreciation for portraying various roles that were critically and commercially successful. Jiiva had two more releases after that, Rameswaram in 2007 and Thenavattu in 2008. The release of Kattradhu Thamizh (2007), which turned out to be a sleeper hit. His last movie in 2006 was E, where he portrayed the role of a slum dweller, opposite Nayanthara.The film received positive reviews and was a commercial hit. Later, the movie was dubbed and released in Tamil as Aran. The physical energy he imparts to the role has to be seen to be believed," wrote Sify. "Jeeva the Tamil actor has a more heroic role which he has done with felicity. Jiiva also won the Best Pair Award along with Gopika at Asianet Film Awards. The movie had a great opening and was one of the highest-grossing Malayalam films of the year. The same year, he made his debut as an NSG Commando in Malayalam cinema with Major Ravi's film Keerthi Chakra (2006) starring Mohanlal. His acting is impeccable and natural his emoting, expressions, emotions expressed by looks, body-language – all are perfect," remarked Galatta. "Jeeva continues from this point and has matured as an actor. "A feel-good movie for youngsters", reviewed various local publications. Jiiva next starred in Dishyum (2006), opposite Sandhya of Kaadhal fame.
The movie was screened at the International Film Festival in Goa and later at the Cyprus International Film Festival, where he won the Best Actor award. The racy screenplay and his role of an eccentric 17-year-old gained positive feedback from audience and critics. It was his third movie, Ameer's crime thriller, Raam (2005) that was called a 'dream break' for his calling in the film industry. The film opened to mixed reviews but the actor gained appreciation for his good looks and expressive emotions. His second film Thithikudhe (the Tamil remake of Uday Kiran's Telugu movie Manasantha Nuvve) which also released in the same year was also produced by Super Good Films. The film performed averagely at the box office, but critics felt that Jiiva left an impression. Jiiva made his debut in his father's production ( Super Good Films), Aasai Aasaiyai, directed by Ravi Mariya in 2003. Jiiva during the filming of Ko (2011) in Bergen